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Getting to yes

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By Bruce Patton,

By Roger Fisher,

By William Ury

Getting to yes

First published in 1981, this business classic offers five steps that can be used in business, school, relationships, life in general to help resolve difficult situations. The goal is a win-win for both sides based on mutual advantage basic principles. To achieve that, we need to get past our emotions back off from polarized positions. If both sides in the negotiation can find a way to see the other person’s perspective, conflicts can be resolved without either side feeling something had to be given up. Roger Fisher William Ury provide a variety of case studies situations that illustrate how both sides can win if we realize “It’s not personal.”

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First published in 1981, this business classic offers five steps that can be used in business, school, relationships, life in general to help resolve difficult situations. The goal is a win-win for both sides based on mutual advantage basic principles. To achieve that, we need to get past our emotions back off from polarized positions. If both sides in the negotiation can find a way to see the other person’s perspective, conflicts can be resolved without either side feeling something had to be given up. Roger Fisher William Ury provide a variety of case studies situations that illustrate how both sides can win if we realize “It’s not personal.”

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